Research & Development for Trade Shows & Expos
Show floors are unforgiving. Lighting is bad, Wi-Fi is worse, the booth runs for ten hours straight, and your activation has to capture attention in the four seconds someone is walking past. Our R&D team designs for those conditions. We prototype activations that pack flat, set up fast, and run reliably from opening bell to floor close.
What we deliver for Trade Shows & Expos
- Lightweight rigs engineered to crate, ship, and reassemble
- Captive demo loops that work without internet
- Lead capture integration with CRM and marketing automation
- AR product visualization and immersive demos
- Gamified engagement concepts with leaderboards
Where this shows up
- Product reveal experiences: Prototype an interactive product showcase that ships in road cases and sets up in a single morning.
- Gamified booth activations: Test concepts for branded games that pull crowds to your booth and produce qualified leads.
- AR product demos: Prove out AR experiences that let prospects explore complex products without a physical sample on the floor.
Common questions
Will the activation work without Wi-Fi?
Yes. We design captive systems by default so an unreliable convention center network does not take your demo down.
Can leads flow into our marketing automation?
Yes. We integrate with Salesforce, HubSpot, Marketo, and most major lead-capture platforms during prototyping so the data path is proven before the show.
How small can the footprint be?
We have built single-pedestal activations and full 30-foot wall experiences. R&D scales to your booth size and budget.